![]() 1. Google favors the generation of original content, each time is more demanding with respect to this topic, so your content must be of great value, original and preferably unpublished. You must propose attractive and interactive content. 2. The use of keywords is still important, so you should have a good study of keywords to determine those with which your market seeks you and include them in your valuable content. You must work in a precise and consistent manner, the keywords that your pages must contain must go from 1% to 3%, emphasizing that the wording must be fluent and without errors. 3. Responsive website optimization, that is, that your website is optimized for mobile. This rule of Google is already a reality this year, is vetoing without showing the sites that continue without a version of their page to be properly seen on mobile devices. 4. A suitable Link building strategy will also allow you to optimize your website in the eyes of search engines. Having access and exit links on your website of value and congruence with your content are still taken into account. The more relevant sites link to your site better, but it is also important that you have internal links between your own content. 5. Your Social Networks and their contents already play a very important role in SEO, so what you develop in them can already be shown by the search engines. Take care to have a solid content strategy in your social media. 6. The real-time analysis ( Real Time Tracking ) is already a reality in Google Analytics, and makes it easier for us to better understand what visitors to our website, their preferences, search map and contact points. This is undoubtedly information that will help you to guide your content and/or SEO strategy in a faster and more versatile way. 7. The issue of download time, structure of information and menus are still important for SEO, so it should not be ignored. 8. The use of non-optimized URLs is also something you must take care of. Every URL that is created on your website (when creating a new page, post or landing) you should think that the address of the same are keywords by which you can find the search engines. 9. The Title and Description of your website also continue to be important in order to improve your positioning in the search pages. It includes keywords and/or longtail well studied, different and attractive. 10. Finally, I suggest you take great care in labeling all the images that you upload to your website very well, with a name and description that also allows search engines to show you and thus gain more visits to your website.
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