![]() Mainly we should be clear about the meaning of the word SEO, for its acronym in English - Search Engine Optimization - is a technique through which we seek to make our Web pages more visible to people who search the Internet. Currently, there is a lot of talk about the possibility that SEO is about to expire or has already done so. The truth is that SEO is still present and latent. Consumers sing many and varied searches to find what they really want on the net and search engines have still exacerbated masses of users. Therefore, brands have the obligation to continue controlling their presence in Web search engines as a way to reach these potential consumers. At least for the moment. Is the SEO still important? Yes, and more important is knowing where the future niches of this topic will go. We must ask ourselves: What is it that holds the brands in terms of positioning in the immediate future? What really matters to Google which has made it clear that mobile is essential and that Web pages must be adapted? The traditional way of SEO has given up. SEO has evolved and today you can no longer simply write and wait one, two or three weeks, even a year, for Internet users to reach your Web page alone or become a source of information and go viral. Nowadays if you want to achieve notoriety on the Internet and Web search engines like Google, you have to work it in detail with new SEO techniques. Google is flooded with items to choose from, just as they planned years ago. Now they can offer the best to their users and dominate the world with the best results in any field of knowledge. On the Internet, it is not only textual articles, made up of thousands of words and nothing else. There are other ways by which content can be generated for these to become extremely popular or viral, and have their weight increasing to the strategy of brands. In this way, not only will they be able to captivate more Internet users, but they will also be able to surpass static and monochromatic contents in the near future. An image can be worth a thousand words It can be assured that in 2016 the content in videos or images will undoubtedly surpass the written content since it is usually more interesting, more captivating and eye-catching for any person; An image can be worth a thousand words. One of the reasons for this cause is in the progressive increase of video platforms. It is not only that whenever you can upload videos to more spaces, but also you can upload more types of videos and get with them more and more varied results. SEO connected to the semantic market SEO is a fundamental tool, all you have to do is find the ideal way to make this possible and improve your methods more and more, in order to make yourself known to the world and make your content popular, but always evolving, looking for different ways to improve your SEO tools. Nowadays, selecting your SEO to "conversational consultations" to attract real search plans of the users, will be decisive to position yourself in a masterful way. Your keyword research should identify both the keywords - or keywords - so that, in this way, you can support the search engines to decode the content of your Web page, through a connection with the semantic market, when you perform the optimization on-page (optimization for Web positioning). The semantic market is microdata that is filtered in the programming code of the Web page that uses a set of common properties to describe the content of something. SEO notably continues to evolve more every day, but semantic search makes Keyword Research - or Keyword Research - more important than ever. Instead of focusing on a few words and phrases, broaden the spectrum with Longtail and LSI keywords. It also includes conversational phrases that users would use to search for your product or service. It is worth mentioning that the aspect of your website and its content is extremely important. Aesthetics is undoubtedly a feature that will classify your Web page as any page or as a relevant page, striking and captivating for Internet users, giving a professional image. Both the keywords, the design and the content of your Web page are fundamental aspects for you to be successful since it is useless for your Internet users to access your page and immediately abandon it. The main objective is that they stay and can appreciate each of the contents that you have published and shared, giving you a high score as a benchmark in the sector. The reality of SEO in mobile searches Another way to see SEO and that is almost the epicenter today, is the mobile search, since they have been ahead of computer searches. Google has presented data, where today there is more flow of people via mobile than through computers. Since the beginning of global globalization, people have been using more and more their mobile terminals, for almost all their daily tasks and Google is one of his best friends, and I dare to say "friend", because any interest, information, doubt are directed to him. So the future is mobile SEO, and not having the mobile at the center of the strategy is a serious mistake. Not all SEO is Google ... Another crucial point is, you should not only trust that Google will redirect Internet users to your Web page always, but if you want to be successful you should look for other ways to flow visitors. How? One of the ways is to promote yourself your page, making it popular yourself, sharing the information in each of the social networks and pages that are possible. Social networks today play an essential role, as it is like the "bread of every day" for almost everyone, and through them, you can make known all kinds of information and pages. It is an important way to redirect people to your page. Social networks should always be present in SEO strategies. In the immediate future, there will be no choice but to listen to them since their presence will be key when it comes to indexing and positioning our content in Web search engines in Web search engines such as Google. The only way to get serious SEO traffic today is by promoting and working for your links. You always have to be in constant search of new paths and tools for your SEO strategy, for example, not only will social networks, keywords, design, and content of your page be important, you should think of any means through which you can get your content to the hand of the people. We can mention on this occasion the mobile apps (apps), which are evolving virally in each of the mobile devices, and Google has been indexing apps in recent times, and will do so more in the future, since it is considered that the apps will become the most relevant medium in terms of the traffic of Internet users on the web as always. If the apps are increasingly important, their influence will be increasing. The links in them will be, therefore, much more value in the near future. Email marketing is key in SEO We must also think, in, if you are already famous and the traffic on your website is massive, how to maintain it? How to keep growing? One of the strategies is to continue with the evolution of your system, always generate new content, new methods, new designs and something very important: to be in contact with your consumers or Internet users. Because, what if you had 50,000 readers waiting to read your new article? To read it, to talk about it, and to write about it. That would be like a dream come true that for each new article that you are going to upload to your web page: those people would be waiting for it. You can try to keep in touch with your subscribers so that they feel persuaded and in communication with you. You could do it with an email list. So by building the email list, you increase the chances of linking more with your subscribers and keeping them on top of your page and its news. This is one of the best ways to see profits. For example, if you think your content is good and you trust it, you can promote it to 50,000 people so that they know it and, if it is really good, I assure you that you will generate more profits than you thought you were going to get. The email list helps the SEO of your Web. It is a continuous cycle that continues to grow, however, the ultimate goal is to gain subscribers. That's where most of the energy should go. The growing importance of local SEO Last but not least, I would like to mention the local SEO which is predicted to be an impressive event in the immediate future, being the reality that must be positioned according to geographic criteria, since the search engines try to provide solutions and answers to consumers that are becoming more specific in relation to their environment. The mobile devices make the search of any specific site is already very different from those that were made in the past. Hire Website Developer @$12/Hr | Part or full time developers
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